Developer Partners


Principal International® is one of the UK’s leading investment property specialists, acting for developers in selling property to private and institutional buyers from around the world. We offer a broad spectrum of asset backed investments from traditional buy to let residential property, purpose built student accommodation, care homes, alternative investments and hotels.

Principal International has extensive experience of arranging private equity finance, often by selling property developments off-plan. We structure projects to help reduce the amount of, and need for, more expensive development finance.

We are able to sell completed developments, with the ability to sell individual units to private buyers or facilitate the sale of whole developments to larger institutional buyers or corporations. If you require a discreet sale, we are able to offer an off-market sales process to find a suitable purchaser.
Our expert team are at hand to help package your development to ensure an expedient sales programme. We collaborate with a number of specialist providers, from property managers to accountants and solicitors, in order to provide our developer partners with a complete end-to-end turnkey solution.


The Principal Team

Principal International® is part of the Principal Group of companies, established in 1992, and with a strong track record of successfully operating businesses in the UK property and regulated insurance markets.
Our core asset is our team and, as a developer, you will have a dedicated business manager who will work with you throughout the sales process. Our high quality in-house sales department has an excellent and well-deserved reputation for high level customer service, encouraging repeat business from buyers and institutions and ensuring our projects are well received and professionally promoted.

We have established a reputation for delivering targeted and innovative multi-channel marketing campaigns, capitalising on our extensive and active applicant database, carefully developed over the last 10 years.

Operations are a key part of our business and our sales progression team provides ongoing support to buyers and developers throughout the transaction. Our customer service team provides buyers with regular updates on the progress of construction and answer buyer queries, to minimise our developer partners’ workload.


Work With Us

Principal International® offers unique and exciting investment opportunities, tailored to suit the needs of each project. We work with an established network of agents around the world and across the UK, allowing us to successfully promote projects in overseas markets and investment hotspots.

At Principal International®, we work with experienced developers with excellent reputations and are always looking to expand our investment offering. Our aim is to develop long-standing and personable relationships with our developer partners. We also offer ancillary services, including access to off-market development land and consultancy.
If we can assist with your project, or you would like to discuss how we can assist you, please do not hesitate to contact us:


Phone: 0800 038 0000 - Freephone UK Only
+44 (0) 1483 748629 - Outside UK

Principal International
First Floor,

Cleary Court,

169 Church Street East,
GU21 6HJ